- Whoever is doing #PR for @USNavy is doing a great job. Military Channel shows, Osama EKIA news and new @ActofValorFilm is modern recruiting.
- @kent_h That, too. Hat tip to you.
- Bad enough that media uses "hat tip" as justification for stealing another publication's story, now it is being trimmed to (h/t). #lazymedia
Social Media
Socializing Succinctly With Your Customers
Voltage Communications helps you engage in real conversations with savvy audiences through social media mechanisms.
We take a journalistic approach. First, just listen. Hear what people want. Then, connect with them in conversation. Share your opinion, reveal some personality and be funny — but be authentic. In short, just be yourself. When you give people honesty you earn their trust. Finally, give them useful, unique information now. Tell them the most important stuff first, but keep it brief.
People want you to keep it real, only with social media and microblogging they want it quicker and shorter than ever. If you can’t communicate what you do or how you’re different in just a few words, you have a problem.
We can fix it. Fast.